‘Second stores’ hope to repeat original success
An “if it ain’t broke, don’t fix it” attitude may help University Properties fill storefronts, but not necessarily with entirely novel tenants.
#2
By Anon (Unregistered User)
12:29pm on February 26, 2008
Regarding the comment in the article that Yale doesn't need so many veg restaurants, since its not Berkeley: Yale's major competition in getting me as a grad student was Berkeley. The existence here of Ahimsa and other veg-friendly places helped make Yale a viable alternative. Vegetarians are certainly less common here than Berkeley, but you are aware that meat-eaters can eat at vegetarian places too?

Trying to bEst the market
As part of the renovation of Morse/Stiles, Yale should get a famous architect to do a glass infill of the location north of the Yale bookstore, currently a long stretch of concrete and grass, for retail use. This addition would hurt part of the historic character of Morse/Stiles, but honestly, retail continuity and vibrancy along Broadway is much more important than one of the facades of the colleges, which would still be seen elsewhere in their full glory. The glass could be filled with a major regional draw such as a Zara or H&M.