Wolfe discusses corporate diversity
You hit the nail on the head with the example of diversity based on superficial face value of color and other labeling which is precisely where the corporate chiefs and diversity officers should not go (and I suspect they are smarter than you give them credit for). However, does this mean throwing the baby out with the bath water and reject embracing diversity because of the overriding majority of the society have only skin-deep understanding of the variety of cultural and ethnical backgrounds that make up the mosaic society we call America? Or should we reject embracing differences in opinions and perspectives simply because we have a poor system of discerning these gems in the pile of stones? Achieving diversity is an evolving process. It fosters inclusion, open-mindedness, learning and appreciate differences in people and culture. No question it helps to improve productivity and business performance and intensify US competitiveness in the global market place. It is only when the uneducated placing labels such as a preference, quota to the true spirit of diversity that it becomes not worthy of celebrating.
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I wonder what is meant by "strategy of diversification." There is nothing wrong with diversity, and it is perfectly fine for companies to be vigilant and aggressive in ensuring that their workplaces seek and welcome the best people available. But, by precisely the same token, there is everything wrong with using racial, ethnic, and sex discrimination to achieve a politically correct mix of employees. See my recent op-ed: http://pajamasmedia.com/2008/03/the_downside_of_celebrating_di.php