Yale Daily News

Updated: Monday, November 23, 2009 2:30 p.m.

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Trying to bEst the market

Contributing Reporting
Published Tuesday, September 16, 2008

To mark the reopening of Italian restaurant Est Est Est last Thursday, owner and manager Gebril Ayman decorated his storefront with strings of red, blue, green, yellow and white flags. Ayman hopes the festive accoutrements — meant to celebrate upgraded kitchen equipment and new personnel — will help attract students to the Chapel Street eatery and restore it to its pre-closure popularity among Elis.

When the streamers finally come down, however, Ayman will have to face the harsh reality of an economy in turmoil and the resulting loss in students’ purchasing power. Ayman says he is...

#1 By Michelle L. 1:18p.m. on September 17, 2008

Est Est Est is my favorite of the "quick" pizza places in new haven. Great slices, open late, friendly employees...I'm glad they spiffed the place up so it will be around for a while. Also they have the best wings in new haven. Good luck to Est.

#2 By GSAS 11:11p.m. on September 22, 2008

Est Est Est has GREAT pizza. After Pepe's, Modern and Sally's (which are a totally different kind of thing -- no slices, etc.), it is the best in New Haven. I am always surprised that more people don't know this.

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