Consumers ignore calories
The Au Bon Pain on the corner of Elm and Broadway may be a popular place for Elis to gather over a meal, but a new Yale study says that few actually bother to access nutritional information about the food they purchase there.
Earlier this month, Yale researchers from the Rudd Center for Food Policy and Obesity released the results of an observational study conducted at several fast food locations, showing that only 6 out of 4,311 — or 0.1 percent — patrons looked at nutritional information before they ordered. The study’s authors suggested fast food restaurants display nutritional...
I agree with the previous poster. As someone who cares alot about what I eat, I always check the nutrionals and glance over the online menu before I even get to the restuarant. I don't really think these results accurately portray how consumers actually do their research.
Although I believe there are plenty of people that do not think about what they consume, I disagree that just because the consumer did not check the posted calories they were unaware of what they were buying. Most of this information is available online and on your phone. I would do my research before I picked the place.