Site to help users with personal goals
Ambitious but weak-willed self-improvers may soon find the answer to their problems — with some help from a Yale student and two Yale professors.
Stickk.com, a new Web site developed by Yale economics professor Dean Karlan, law professor Ian Ayres and Jordan Goldberg ’06 SOM ’09, will allow users to create contractual commitments with family, friends and employers in order to reach personal goals such as losing weight, quitting smoking or earning better grades. Currently in the planning stages and with a launch date set shortly before 2008, the Web site harnesses the same basic...
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