Fundraising to focus on aid, faculty
Yale, struggling to raise funds this year, will revamp its fundraising strategy to encourage donors to make more gifts that directly support students and teachers instead of construction projects.
Vice President for Development Inge Reichenbach said in an interview on Monday that her office will primarily solicit gifts to fund student scholarships and faculty professorships as the recession continues. She said she hopes that this new approach will help Yale raise money even at a time when its donors are hurting financially and have been hesitant to make any major gifts to the...